I first saw Rhys Ellis’s work at GFW16. Having shot his final collection on the runway we stayed in touch and it was great to hear from Rhys that just a year later (pretty inspiring achievement there) that he was debuting at LFW with a presentation in collaboration with Oliver Thomas Lipp. As my heart belongs more and more to documenting the these fashion events I was keen to get behind the scenes and photograph the show preparation. I feel this way I can show the story of the presentation, the energy and atmosphere which goes in to creating an event like this.
This fashion event work I’m making is building into a body of work which currently has the working title ‘Documenting Fashion’. Fashion should not be seen for one season only and neither should the visual work created from it and so I believe it’s important to allow this work to sit in a space of it’s own. It should exist beyond a hard drive or a folder of negatives. I’m approaching this as a longterm project which may last years…
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COMMISSIONED: PRODUCT/LIFESTYLE SHOOT FOR DESIGNER CAROL LAKE
Following in from a previous shoot for Carol Lake, I was asked to photograph some of the designers scarf designs in a relaxed lifestyle type shoot. Images were shot with in Carol’s home which is also her studio space studio. A lovely gentle shoot, producing some quiet images for a brand which is bold yet still somehow delicate too.
Model Kate Cooper
Stylist Alex Hill
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I’m delighted (and all kinds of excited) to announce that my portrait of India has been selected as a winning image to be part of The British Journal of Photography’s Portrait of Britain Exhibition.
The exhibition is formed of 100 images selected from 8000 entries. The images will be showcased on digital JCDecaux throughout the country, from rail stations and airports, to shopping malls and high streets for the whole of September. Please do look out for India and if you can grab an image of the screen on your phone and let me know where you saw it that would be amazing!
I’m incredibly excited to have work shown in such a prestigious exhibition, you can view the entire exhibition online here.
Thank you to India and Alex Hill for working with me on this image.
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It’s always great to visit the home of designer and see how they work and how their homes are influenced by their style so it was great to get a commission to visit designer and artist Carol Lake to document her work for her new website launch.
An internationally established designer/maker Carol specialises in botanicals, drawing inspiration from the seasons and has worked with brands including Ted Baker and Lulu Guinness. Her studio is also a shop and her home. All housed in a beautiful old shop on an historical street in Norwich. The shop front itself is used a store for Carols designs and homewares which all sit nestled on shelves surrounded by period busts, mannequins and dolls heads. It was lovely to be left to wonder and photograph things and moments as they caught my eye. If you love botanicals and beautiful floral prints Carol’s work is well worth a look.
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Graduate Fashion Week (GFW) was a VERY busy one. As well as working the week from backstage I was also a finalist in the GFW Fashion Photographer award which involved a day on the Norwich University of the Arts (NUA) stand waiting for the judges to come and chat/look through my portfolio PLUS I had also planned to watch a couple of shows during the week. I always like to try and watch a couple of shows at events, it’s good to try and see an event from all angles and sometimes putting the camera down just for a little while can be just as inspiring as watching the garments through the lens.
One show I planned to watch was my own - NUA , but I popped backstage to take a few images before hand. Below is the work of Mary Sinclair, a super talented graduate who is also the most phenomenal illustrator, check her out! GFW18 is already on my mind and I’m planning to document next years NUA show fully from behind the scenes so watch this space…
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A very quick peak from backstage at Graduate Fashion Week 2017. A bit of a busy one because as well as photographing the event I was also nominated for the Fashion Photography Award (you can read about that here) This is one of my favourite events to photograph. Before I began working it, I had a few years of going to watch the shows and see the latest work of the next wave of fashion graduates. Everything about it just feels special - there’s a real sense of energy as hundreds of graduates gather to to share the fruits of their labour with industry and attendees. There’s really such a great spirit.
Images below shot whilst working for The Glass Pineapple
I’ll share more as soon as I can on my blog and on my instgram so stay tuned. You can also keep and eye on The Glass Pineapple website to see more of my work as I was there shooting for them. They are great at sharing on their IG to so there’s lots of my images around already with lot more to come.
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GRADUATE FASHION WEEK 2017- BEING SHORTLISTED FOR THE FASHION PHOTOGRAPHY AWARD
June has been a busy month, not only was I working at Graduate Fashion Week and getting ready for the exhibitions in London and Norwich I was also shortlisted for the Graduate Fashion Week 2017 Photography Award. Being nominated by Norwich University of the Arts was amazing and to then get the email about being shortlisted to the final ten was a dream! It was a great opportunity to meet with the judges and chat over my work, look over my portfolio and discuss ideas for future projects and get some advice and direction for my work from industry experts.
In particular in was a chance to share my final project about secondhand fashion; the work that had first got me nominated and then through to this final stage. How consumerism and sustainability are both important features in my work and how through imagery we can have ti dialogue that dressing in vintage doesn’t need to mean you’re living a retro life? It also gave me a chance to discuss my approach to image making. Not just the clothes or the ‘fashion’ but the choices of people I cast to make the pictures and what inspires me to create.
I’ll share some images taken backstage at GFW17 is a separate post, it was an excellent year and I’ve been truly inspired to be a finalist in such a huge event with photography graduates from all over the country. A huge thanks to Norwich University of the Arts and the Graduate Fashion Week team.
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